Izindwangu zemidlalo zabesifazane abavela e-Nike eqinile zifana nezibonelo zesilisa. Le nkampani ibilokhu ibambelela ekunqunyweni kwezemidlalo zakudala ngaphandle kokuhlobisa okungadingekile: kuphela amamodeli angashadile angafakwa kubangempela kanye nezixazululo ezithile ezingezona ezincane ekusikeni. Mhlawumbe lokhu kuyisihloko salolu hlobo lwezemidlalo : izingubo zabo zilula, ngakho-ke kulula, zenzelwe ukuze owesifazane angaphazanyiswa ekuqeqesheni, aguqule izintambo ezihlukahlukene, izinkinobho, futhi azizwe ekhululekile.
Impumelelo yemisebenzi yezemidlalo incike ekutheni yiziphi izinhlobo zokugqoka abazithwalayo: isibonelo, esiseduze, esakhiwe emthonjeni wekhwalithi empofu, into ekwazi ukuguqula umsebenzi ube ukuhlushwa kwangempela. Namuhla, kukhona izinto ezikhethekile ezidalwa ngokucabangela izici zomzimba zomuntu ozibonakalisa ezemidlalo: wonke umuntu uyazi ukuthi ngesikhathi somsebenzi, isikhumba kufanele siphefumule, ngaphandle kwalesi sakhiwo, indwangu akufanele ikhumbuze ukunyakaza futhi ibe nokuqina okukhulu.
Okunye okubaluleke kakhulu ukuthi umbala wendwangu: I-Nike izama ukwakha izingubo ezimnyama ukuze phakathi nomqeqeshi umdlali angeke akwazi ukunakekela ukuthi yini engavele ingcolile futhi ibonakale ingcolile phambi kwabanye. Ngalesi sisekelo, ikhono lembethe lokuma ngokushesha emva kokugeza kungenye imininingwane ebalulekile leyo nkampani yaseMelika eyazicabangela.
Kancane kancane ngomlando we-Nike
Inkampani yeNike yasungulwa ngo-1964, futhi sekuyiminyaka eminengi yenziwe umkhiqizi womhlaba wonke wezingubo nezicathulo zezemidlalo. Lokhu akusho kuphela ukuphathwa kwe-PR okuphumelelayo komkhiqizi, kodwa nokuthi iqiniso lokuthi imikhiqizo kaNike inemfanelo enhle ngempela futhi yenziwa ngezinga eliphezulu, ngoba kungenjalo ayikwazanga ukumelana nokuncintisana kule mboni.
Mhlawumbe impumelelo yenkampani yathonywa ukuthi umsunguli wayo ungumdlali wezemidlalo owazi kahle ukuthi yikuphi uhlobo lwezingubo ezikhuthele ezidingekayo.
Ngokuthakazelisayo, iqiniso elihlobene negama lomkhiqizo: inkampani yaqanjwa ngokuthi unkulunkulukazi uNicky, ongokoqobo lwamaGreki asendulo abonisa ukunqoba. Ukungaqapheli leli qiniso kwaholela ekubeni abantu baqale ukubiza leli gama ngokuthi igama lesiNgisi elithi "Nike".
Izindwangu zezemidlalo i-Nike: yisiphi isitayela sokukhetha?
Amatholezi wezemidlalo i-Nike ahlukene kakhulu ekunqunyeni kwawo, kepha ahlala e-stylistics eqhubekayo. Ukukhethwa kwama-trousers ezemidlalo kungase kusekelwe ekududuzeni komuntu siqu, kodwa nangokwenyama yobuhle.
Ngakho-ke, abesifazane abanomzimba ophelele, kungcono ukumisa ukukhetha kwezingubo ezivulekile ngezingxube ezide zendawo, okubonakala ngokunyusa ukukhula nokunciphisa. Abesifazane abanezimo eziphakathi nendawo ezincane zihambisana namamodeli anamandla, agcizelela amafomu okusiza.
Kulesi simo, uma imilenze ingapheleli, imigqa ekhanyayo ye-oblique ingaphazamisa ukunakekelwa kokungaphumeleli.
Ububanzi bebhande akuthinti impumelelo yesethulo somuntu, uma ijaji elide ligugile phezu kwalo, kodwa uma ikhanda elincishisiwe ligugile, kungcono ukhethe amamodeli anebhande elincane ebhentshini elincanyayo, kunokubheja okubanzi, ngoba kungagcizelela ukungaphumeleli esiswini.
Izindwangu zezemidlalo i-Nike yabesifazane: izinhlobo ezihlukahlukene
Amanothi amaningi e-Nike akwenziwa ngamnyama, futhi lokhu kuyindlela yokukhetha amantombazane abalulekile. Noma kunjalo, uhlaza oluhlaza okwesibhakabhaka noma oluhlaza okwesibhakabhaka alutholakali kancane emgqeni, futhi ngale ndlela, ulethe ezihlukahlukene ezembatho zakho zokuzivocavoca .
Izindebe ezinkulu zezemidlalo ze-Nike ziyi:
- Yiba Namandla.
- Nciphisa Fit Hem Open.
- Nxaza.
- Ukuhamba komgwaqo.
- Yiba ne-Cotton eyi-Strong Dri-Fit.
- I-Franchise ivulekile.
- Money Mesh Pant.
Ukunciphisa izingubo ze-Nike ibhulukwe zihlanganisa amamodeli alandelayo:
- Landelela i-Warmup.
- Fastpitch.
- I-Woven Federation.
Zonke lezi zithombe zenziwa nge-polyester kanye nengxube yezinto ezivumela isikhumba ukuphefumula. Ezinye zazo zikhonjiswe kusuka ezintweni eziqinile ezihloswe ukuqeqeshwa ngenkathi ebandayo, kanti ezinye zenzelwe isikhathi esishisayo.
| | | |
| | | |
| | | |
