Phakathi nawo-1980, u-Nike wakwazi ukusayina inkontileka nenkanyezi ephakanyisiwe yebhola basketball, uMichael Jordan, ukukhipha izitebe ezizimele. Umbhangqwana wokuqala, umgijimi owawubeka umdlalo ngo-1984, wawumnyama futhi obomvu, okwaholela ekuhlaselweni nasekuhlawuleni imali engu-$ 5,000. Konke ngoba i-NBA yayinomthetho oqinile mayelana nombala wezicathulo. Kufanele ibe nombala omhlophe. Kodwa ngakolunye uhlangothi, lesi sigameko sidlale ezandleni zomenzi futhi sikhonze njengento yokukhangisa eyengeziwe kulo mkhiqizo.
Ama-sneakers Basketball Jordan
Isizukulwane esisha sezicathulo zezemidlalo nezansuku zonke zaqala ukukhiqizwa ngaphansi kwegama likaNike Air Jordan. Ama-Sneakers Air noma i-Air Jordan - isipelingi esinjalo singatholakala kuma-expanses e-Inthanethi yolimi lwe-Russian. Ngokuhamba kwesikhathi, bavame kakhulu phakathi kwabalandeli bemidlalo yezemidlalo.
Sekuyiminyaka engaphezu kwengu-20, amaJordane ayebhekwa njengezicathulo zobuchwepheshe kuphela, futhi kuphela ngo-2009 baqala ukugqoka ngezinyawo nama-hangout. Owokuqala ukubeka lezi zingodo emgwaqweni kwakuyizidumi ezifana noRihanna , uKim Kardashian, uJennifer Lopez , u-Amber Rose. Mhlawumbe kwakuwumkhankaso wokukhangisa kuhlelwe kahle wokuthuthukisa umkhiqizo kubantu abaningi, kodwa akukho ulwazi oluthembekile kulokhu. Ngenxa yalokho, kusukela ngo-2011, izitebe zeJordane ezithandekayo ziye zafuna ukuthenga abantu abaningi.
Ezinye izinhlobo zikhishwa kabusha emva kweminyaka. Amaqembu anjalo athengiswa nge-Isiqalo Retro. Njengomthetho, lezi yizinsimbi ezithandekayo, eziphumelelayo nezingathengiwe. Isibonelo, ngasekupheleni kweminyaka engu-80 ye-Air Jordan III (kubalulekile ukuphawula ukuthi bonke ababusi banezinombolo zabo zomlando) bakhunjulwa yizo zonke izinto ezifakwe esikhunjeni sendlovu. Ukukhululwa kabusha kwalesi simodeli ngemuva kwamashumi amabili eminyaka kwenziwe ukuzwa kwangempela.
Ekuqaleni, kunzima kakhulu ukuthola ukukhuthazwa kwezingcweti ze-Jordan abesifazane. Ngesinye isikhathi amantombazane kwakudingeka athenge ubukhulu bezingane ukuze ahlale ethandweni. Amaqoqo akhishwa ngaphambi kuka-2000 ayadingeka kakhulu futhi abe yi-classical yangempela.
I-Air Jordans 11 - lena yiziphambano zabafazi bokuqala, ezikhishwe ngohlelo olulinganiselwe. Zathengiswa kuphela ezitolo eziningana. Kwakukhona imibala emibili nje kuphela: emhlophe ne-metallic, emhlophe ne-citrus. Umphumela ukwedlula konke okulindelwe. Izikebhe zithengiswa ngesivinini sombani. Izilaleli zabesilisa zazithukuthele ukuthi imibala enjalo ayitholakali kubo, ngakho ngokuhamba kwesikhathi lo mzila wawushintshaniswa futhi nobulili obuqinile.
Phakathi kwalezi zithombe ezihlelekile ezihlelelwe ukukhululwa kabusha, kwakuyizingodo ezimhlophe zaseJordani ngaphansi kwenombolo 5. Ngokokuqala ngqa lezi "zihlanu" zaqala ukudayiswa ekuqaleni kuka-2000.
Kodwa phakathi kwamamodeli amasha okwenza kube nesithakazelo esikhethekile nengxoxo, kwakuyi-Air Jordan Spike 40. Lezi yizicathulo zokuqala zokugijima zaseJordani ezinezinhlamvu ezincane zokuhlobisa kanye ne-black matte ebonakalayo kuphela.
Indlela yokuhlukanisa ama-sneakers eJordani avela kunkohliso?
Uma ethandwa kakhulu lo mkhiqizo, ukukhiqiza okuningi kuveza ngenhloso yenzuzo. Lapho uthenga into yokuqala ukuze unake yonke imibhalo nemigomo yamaphutha. Kwakukhona izikhathi lapho isithonjana esidumile seJumpmen sasivezwa esithombeni esibukweni noma ezandleni kwakungekho iminwe. Amaphutha anjalo kulula ukubona.
Inombolo yemodeli yasekuqaleni inezinombolo ezingu-9, okungekho okulukhuni ukuqinisekisa. Kuzobe khona umehluko ngobukhulu phakathi kokuqala nokukhohlisa. Esimweni sesibili, igridi yesayizi ingxenye yesayizi yobude obufanayo be-insole.
Qinisekisa ukuthi ubuka ikhwalithi. Kulezi ziJordane, izigqoko zizoba bushelelezi futhi zihlanzekile, awusoze ubone amathrekhi weglue, amalebula namalebula athunyiwe kahle, okungeke kuthiwe mayelana nezinketho ezishibhile. Kodwa kungcono ukuthenga ezitolo ezinezinhlamvu - lokhu kuzokulondolozisa kusuka kumpahla engaphansi.
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